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Be Fearless

5 Principles for a Life of Breakthroughs and Purpose

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About The Book

Be Fearless is researched-based call to action for those seeking to live extraordinary lives and bring about transformational change.

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Weaving together storytelling, practical tips and inspiration, the book will teach you how to put the five fearless principles to work so that you too can spark the sorts of remarkable breakthroughs that can impact the world. Philanthropist, investor, and technology pioneer Jean Case brings to life the five Be Fearless principles common to the people and organizations that bring about transformational change.

When National Geographic Chairman Jean Case set out to investigate the core qualities of great change makers, past and present, from inventors to revolutionaries, she found five surprising traits they all had in common. These weren’t wealth, privilege, or even genius. What all of these exceptional men and women shared was that they had chosen to make a “big bet,” take bold risks, learn from their failures, reach beyond their bubbles, and let urgency conquer fear.

Throughout Be Fearless, Jean vividly illustrates these principles through storytelling—from her own transformational life experiences, to Jane Goodall’s remarkable breakthroughs in understanding and protecting chimpanzees, to celebrity chef José Andrés’ decision to be a “first responder” and take his kitchen to the sites of devastating hurricanes to feed the hungry, to Madame C.J. Walker’s vision to build a hair care empire that would employ thousands across the country, and more. She shares new insights to stories you might think you know—like Airbnb’s tale of starting from scratch to transform the hospitality industry, to John F. Kennedy’s history-making moonshot—and gems from changemakers you’ve never heard of. Be Fearless features a compelling foreword from Jane Goodall saying “there is no time in history when it has been more important to Be Fearless” and a new afterword with stories of people inspired to take action after reading the book.

About The Author

Jean Case, the first female Chairman of the National Geographic Society in its 131-year history and CEO of the Case Foundation, is a businesswoman, philanthropist, investor, and internet and impact investing pioneer who advocates for the importance of embracing a more fearless approach to innovate and bring about transformational breakthroughs. Her career in the private sector spanned nearly two decades before co-founding the Case Foundation in 1997. Before the Case Foundation, she was a senior executive at America Online, Inc. where she directed the marketing and branding that helped bring AOL to the masses. In addition, Jean currently serves on the boards of National Geographic Partners and the White House Historical Association, as well as on the advisory boards of the Brain Trust Accelerator Fund, Smithsonian American Women’s History Initiative and Georgetown University’s Beeck Center for Social Impact and Innovation. She was elected to the American Academy of Arts and Sciences in 2016 and has received honorary degrees from Indiana University and George Mason University. Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose is her first book.

Product Details

  • Publisher: Simon & Schuster (January 8, 2019)
  • Length: 272 pages
  • ISBN13: 9781501196362

Raves and Reviews

“If you want to change the world, it helps to be fearless. And if you need a dose of courage, I recommend this powerful collection of stories, evidence, and optimism. Jean Case draws on research and personal experience to provide change-makers with moral support and practical guidance.”

– Melinda Gates, philanthropist and co-chair, Bill & Melinda Gates Foundation

“An inspiring book by an inspiring leader. Jean Case has been in the arena as a technology pioneer and philanthropist, and this book is full of stories and advice to embolden you to take bolder risks and have bigger impact.”

– Adam Grant, #1 New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl Sandberg

“If you feel stuck in your career, Case’s principles are the answer! The book is packed with inspiring examples of success stories.”

– Focus Magazine

“Jean Case has done what many before her have tried but been unable to achieve: break down the essential qualities and principles that drive success. Her book tells us in no uncertain terms what it takes to break through in an increasingly crowded world of ideas. With legitimately surprising research and compelling stories, Be Fearless inspires us all to take risks we usually wouldn’t, conquer the fears that get in our way, and lead a fulfilling life of clear purpose and maximum impact.”

– Eric Schmidt, former Executive Chairman, Google and Alphabet

“Case expertly crafts a must-read for leaders who are seeking an inspirational roadmap for change in today’s challenging climate.”

– Forbes

“I wish I had Jean Case’s Be Fearless by my side when we were starting Warby Parker. This engaging book highlights stories of ordinary people who end up doing extraordinary things, much to the surprise of others and even themselves, and draws out the “secret sauce” behind success. For anyone looking to make a change, start a company, or change the world, Be Fearless provides both the inspiration and tools to make a real impact.”

– Neil Blumenthal, co-founder and co-CEO of Warby Parker

Be Fearless is part business how-to, part cheerleader on how to get stuff done. If you’re stuck, need inspiration, or some ideas on how to move any part of an idea or enterprise forward, it’s filled with stories from real people doing incredibly difficult things — from philanthropy to enterprise — and Case’s own tough-love advice on making progress.”

– GeekWire

“The stories in this book will inspire and motivate you to be brave and bold in unconventional ways. Jean Case creates a narrative of testimonies that can guide you through any challenge or roadblock. Confronting the status quo can intimidate many, however Be Fearless provides antidotes from thought leaders, entrepreneurs, and everyday people who have defied all odds.”

– Mellody Hobson, President, Ariel Investments

“Through compelling storytelling, Jean Case shows how bold decision-making and acts of fearlessness have transformed the world. Be Fearless stresses one of the most critical components of successful entrepreneurship: discomfort. Her very useful roadmap shows budding entrepreneurs how to think independently and move beyond their comfort zone. Starting a business is not easy, but Be Fearless gives entrepreneurs the tools they need to embark—fearlessly—on their own journey.”

– Tory Burch, designer & CEO, Tory Burch LLC

“Start the new year with an inspirational call to action.”

– Town & Country

“Case's book is a welcome kick in the pants for anyone who feels stuck in their career.”

– Business Insider

“When the going gets tough, crack open Be Fearless for a jolt of examples of how entrepreneurs and leaders have broken through and to be inspired to keep pushing forward on your own journey to change the world.”

– Brad Feld, entrepreneur and venture capitalist at Foundry Group

“As a philanthropist, investor and internet and impact investing pioneer, Case advocates for the importance of embracing a more fearless approach to innovation and bringing about transformational breakthroughs.”

– Leaders Magazine

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